Last Monday (31), through social networks and physical stores, Kylie Jenner announced her newest partnership with the MGA Entertainment brand, in which she transformed the businesswoman into a new Bratz doll. The collection is limited and will be available for a short time.
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The collection of six versions of the businesswoman includes renowned clothes used by Kardashian, such as the lilac dresses used at the 2019 MET Gala and the black one with a corset and crystal crown used at the opening of the Thierry Mugler exhibition, at the end of last year. The dolls can be found online at Amazon, Target and Walmart.
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“I have been a Bratz fan since childhood and have always wanted my own Bratz doll. I loved every step of the process last year creating dolls alongside the Bratz team,” Kylie Jenner told The Hollywood Reporter. The creative director behind the collaboration, Jasmin Larian, was full of praise for the businesswoman, stating that Kardashian was involved in every single phase of the creation process.
“This is a seminal moment in Bratz history to join forces with Kylie Jenner as the brand’s first celebrity collaboration. Kylie truly embodies everything Bratz has stood for since its inception 22 years ago. Not only will this collaboration expand to Kylie’s millions of fans, it will also reach audiences who grew up with Bratz and are excited to relive the Y2K Bratz lifestyle today. We couldn’t be more proud to welcome Kylie into the Bratz family” said Jasmin Larian.